Amazon add-ons and wish lists will not be warned. But there are risks.
Because Amazon’s algorithm will affect the ranking of products according to the situation of add-ons and wish lists, if there is an abnormal increase in the add-ons and wish lists of a certain product, Amazon will consider it a swiping behavior, which will punish the store, including bad reviews, removal from shelves, and bans.
In addition, there is also the possibility of being reported by competitors.
Therefore, swiping add-ons and wish lists is not officially recognized by Amazon, and the risks and consequences need to be carefully considered.
In order to avoid risks, sellers can take compliance methods such as improving product quality, optimizing pictures and descriptions, and placing advertisements to increase product exposure and sales.
At the same time, you can also use coupons, discounts and other promotions to attract buyers and increase the number of additional purchases and wish lists.
The most important thing is to maintain compliance operations and improve store reputation and reputation.
What is the difference between Amazon’s add wish list and favorites?
The wish list is a means of merchant marketing. The process of adding items to the wish list also indicates that you have the intention to buy.
This is just an intention. Why didn’t you buy it? Is the price too expensive? This is the case for more than 80%. Merchants will generally lower the price of the item 1-2 days after you add the item to the wish list to encourage you to place an order. Regardless of whether you place an order for the item on the wish list or not, the price will basically increase after a 1-2 day cycle. In short, the wish list is a marketing tool, a means to tempt you to take the bait…
Is it useful to add purchases on Amazon?
1. Increase sales opportunities: When buyers add the seller’s item to the shopping cart, it means they are interested in the item and are considering buying it. This provides an opportunity for the seller, as the items in the shopping cart are more likely to end up being purchased, thus increasing the sales opportunity.
2. Improved conversion rate: Adding an item to the shopping cart means that the buyer has expressed the purchase intention. The seller can further attract the buyer by optimizing the product page, providing attractive pictures and descriptions, etc., prompting them to finally complete the purchase. This can improve the seller’s conversion rate.
3. Optimized advertising and promotion strategies: Through the shopping cart function, the seller can track which items are added to the shopping cart and understand the buyer’s purchase behavior and preferences. This data can help sellers optimize advertising and promotion strategies, better meet the needs of buyers, and improve sales results.
4. Provide sales insights: shopping cart data can provide sellers with important insights into buyer behavior and trends. Sellers can understand the number of items in the shopping cart, average shopping cart value, shopping cart abandonment rate and other indicators, so as to understand the popularity of their products, the factors of buyers’ purchase decisions, and make adjustments and optimizations based on this information.
